Disney+ misplaced 700,000 subscribers worldwide in latest months, in keeping with Disney’s earnings outcomes for the primary quarter of 2025.
Disney mentioned it now has 124.6 million Disney+ subscribers, a lower of 0.7 million in comparison with its subscriber numbers within the fourth quarter of 2024. The drop in subscribers comes after Disney+ costs elevated within the fall. Disney+ with Adverts went from $7.99 to $9.99, whereas Disney+ Advert-Free went from $13.99 to $15.99.
Disney additionally started cracking down on Disney+ password sharing in September, introducing a “Paid Sharing” plan in the US, Canada, and components of Europe. The system restricts account utilization to members of a single family, ending assist to be used throughout a number of households except the first subscriber pays a further price.
Q1 2025 marked the primary quarter the place Disney+ misplaced subscribers for the reason that service launched, however Disney CEO Bob Iger mentioned throughout an earnings name discussing the outcomes that the subscriber churn was not as dangerous as anticipated.
For the second quarter of 2025, Disney expects Disney+ subscriptions to see one other decline. Whereas Disney+ subscriptions have been down, Hulu gained 1.6 million subscribers, throughout the quarter, reaching 53.6 million whole paid subscribers.
Disney’s total income grew 4.8 p.c throughout the quarter, largely because of Moana 2, which earned greater than $1 billion in theaters.
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