The BRAVIA Theater Line-up presents new soundbars, a house theater system, and a neckband speaker for immersive cinematic sound – all made to seamlessly combine with the brand new BRAVIA TVs
SAN DIEGO, April 17, 2024 /PRNewswire/ – Sony Electronics Inc. right this moment launched a brand new line of dwelling audio merchandise underneath the brand new BRAVIA Theater title with the redefining of BRAVIA as a model for watching films to offer the last word dwelling cinema expertise. The brand new BRAVIA Theater line-up contains the BRAVIA Theater Bar 9 and BRAVIA Theater Bar 8 soundbars, BRAVIA Theater Quad encompass system, and the BRAVIA Theater U neckband speaker. With BRAVIA Theater, customers can expertise distinctive acoustic efficiency and exact room filling audio to convey cinematic sound to their properties.
BRAVIA is designed to boost the authenticity of cinematic content material, delivering spectacular image and sound at dwelling because the filmmakers supposed. By unifying TVs, soundbars, and different dwelling audio applied sciences underneath the only model, BRAVIA, Sony goals for purchasers to have a simplified dwelling theater setup to benefit from the final cinematic expertise of immersive image and sound. The matching options and design of BRAVIA TVs and BRAVIA Theater dwelling audio merchandise make it simpler for customers to decide on their best mixture of merchandise to finish their dwelling theater.
“Sony has been working on the coronary heart of the movie {industry} for many years and has distinctive positioning with their expertise in movie creation, skilled manufacturing tools, and distribution. We wish to convey that experience to client’s properties by integrating it into our new BRAVIA TVs and BRAVIA Theater dwelling audio gadgets,” stated Yoshihiro Ono, Head of House Leisure Enterprise Unit, Sony Company. “We’re excited to launch these new merchandise and for customers to have an upgraded cinematic expertise of their properties.”
Key applied sciences and options of the BRAVIA House Audio Merchandise:
The BRAVIA Theater Quad is Sony’s flagship dwelling theater encompass sound system that brings films to life. It hosts a revolutionary design that compliments any house, 16 complete audio system and coronary heart pounding bass with an optionally available wi-fi subwoofer. Sony’s new soundbars BRAVIA Theater Bar 9 with 13 complete audio system and BRAVIA Theater Bar 8 with 11 complete audio system, will remodel any house right into a movie show. For a private audio expertise, BRAVIA Theater U offers immersive encompass sound with freedom for customers to regulate the amount to their individually most popular stage.
BRAVIA Theater Bar 9, BRAVIA Theater Bar 8, and BRAVIA Theater Quad host Sony’s proprietary 360 Spatial Sound Mapping technology1, producing a number of phantom audio system in areas even when no bodily audio system are current. 360 spatial sound expertise is optimized for a selected dwelling setting, with a large sound discipline that surrounds listeners with audio from varied instructions mirroring the cinema expertise, no set up wanted. BRAVIA Theater Bar 9 and BRAVIA Theater Bar 8 you may get pleasure from 360 Spatial Sound Mapping utilizing only a single soundbar, whereas BRAVIA Theater Quad can understand wider encompass sound with 4 slim audio system.
BRAVIA Theater Bar 9, BRAVIA Theater 8 and BRAVIA Theater Quad are appropriate with the Sound Subject Optimization,2 which mechanically adjusts and tunes every speaker based mostly on the format of the room to assist discover the optimum location to position the system to really feel the influence of cinematic sound at dwelling. Moreover, when customers mix BRAVIA TVs3 and BRAVIA Theater products4, the Acoustic Middle Sync perform fuses the sound of the TV’s audio system and the soundbar seamlessly, making a cinema-like expertise the place the sound seems to return immediately from the TV display.
BRAVIA Theater dwelling audio products5 are appropriate with the 2024 BRAVIA TVs new Voice Zoom 3 ™ 6 function that acknowledges human dialogue by an AI algorithm and amplifies or reduces its quantity so even small dialogue sounds loud and clear.7 Settings for Voice Zoom 3 and the BRAVIA Theater audio product line linked to BRAVIA TVs will be operated utilizing the brand new BRAVIA Join App (previously House Leisure Join App)8.
Sony’s new BRAVIA Theater U neckband speaker delivers immersive sound that surrounds your ears for open-air but private listening. Customers can expertise immersive cinema at a excessive quantity with out having to fret about their environment and revel in enveloping Dolby Atmos® sound when paired with Sony’s appropriate BRAVIA TVs9 with 360 Spatial Sound. Join two BRAVIA Theater U audio system to a single TV or different gadgets utilizing the Speaker Add perform.
Appropriate with IMAX Enhanced10 and Dolby Atmos®:
BRAVIA Theater Bar 9, Bar 8, and Quad not solely help industry-standard audio applied sciences together with Dolby Atmos® immersive audio and DTS:X®, but additionally have IMAX® Enhanced certification10, 11.
“We’re excited to convey audiences an unequalled cinematic expertise within the dwelling and past with Sony’s new BRAVIA IMAX Enhanced licensed TVs and BRAVIA Theater dwelling audio merchandise,” stated Vikram Arumilli, SVP and GM, Streaming and Shopper Expertise at IMAX. “IMAX Enhanced is designed to protect and improve filmmaker’s imaginative and prescient and intent, and Sony’s expanded system providing provides extra methods for followers to expertise the ability of IMAX by a number of the most iconic movies hosted on the platform.”
“Storytelling is on the coronary heart of every little thing we do at Dolby,” stated Mahesh Balakrishnan, Vice President of Shopper Leisure, Dolby Laboratories. “With Dolby Imaginative and prescient and Dolby Atmos, creatives have a wider set of instruments to work with so audiences can expertise their tales precisely as they envisioned. By means of the mixture of Sony best-in-class engineering and Dolby’s {industry} main improvements, customers can get pleasure from really cinematic Dolby experiences on their favourite Sony BRAVIA TVs and BRAVIA Theater gadgets.”
Further Key BRAVIA Theater Bar and Quad options:
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Sound straight from cinema: Helps industry-standard codecs together with Dolby Atmos®, DTS:X®, and IMAX® Enhanced.11 12
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Encompass sound: Increase the cinematic expertise with optionally available wi-fi subwoofer (SW3/SA-SW5) and rear audio system (RS3R/RS5).
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BRAVIA Theater and TV, the right pair: Management the soundbar from the TV menu and listen to elevated audio with Acoustic Middle Sync when paired with appropriate BRAVIA TV fashions.2 3
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BRAVIA Join app: Use BRAVIA Join app to simply management BRAVIA Theater out of your smartphone and alter quantity, sound profiles, and superior settings.8
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Helps the most recent video and gaming options: Helps video codecs 4K HDR, 8K HDR, Dolby Imaginative and prescient®, and HDMI 2.1 gaming options 4K120, VRR, and ALLM.8, 10, 13
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Unique options for PS5®: Degree-up with compatibility for BRAVIA TV unique options for PS5® – Auto HDR Tone Mapping and Auto Style Image Mode.14
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Wi-fi music streaming: Wirelessly stream music with help for Spotify Join™, Apple® AirPlay® 2, and Bluetooth®.15 16 17
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Supreme music high quality: Convey music to life with help for high-res audio, low-res upmixing, and 360 Actuality Audio.18
BRAVIA Theater U key options:
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Greatest with BRAVIA: The BRAVIA Theater U options 360 Spatial Sound Personalizer know-how that delivers a customized encompass sound expertise with appropriate BRAVIA TVs19.
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X-Balanced Speaker Unit: Optimum speaker measurement in a compact physique will increase sound strain and reduces distortion for clear audio.
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Gaming Appropriate: Take pleasure in low latency single participant gaming with a wired connection20.
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Constructed-in microphone for hands-free communication: Exactly positioned built-in microphone placement offers clear, hands-free calling. Sony’s Exact Voice Pickup Expertise makes use of AI sign processing know-how to cut back surrounding noise so callers can hear their voice loud and clear, even amongst busier environments.
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Snug design: Adjustable design permits for a cushty match for lengthy listening classes.
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Multi-point connection: Join the BRAVIA Theater U to 2 gadgets on the similar time and simply swap between them utilizing multi-point connection.15
Pricing and Availability:
BRAVIA Theater Quad has a instructed retail worth of $2,499.99 USD/ $2,999.99 CA and is obtainable for presale Spring 2024 at Amazon and different retailers. For a full checklist of specs and data, please go to: https://www.electronics.sony.com/Quad (US) and https://www.sony.ca/en/home-theatre-sound-bars (CA)
BRAVIA Theater Bar 9 has a instructed retail worth of $1,399.99 USD/ $1,899.99 CA and is obtainable for presale Spring 2024 at Amazon and different retailers. For a full checklist of specs and data, please go to: https://www.electronics.sony.com/Bar9 (US) and https://www.sony.ca/en/home-theatre-sound-bars (CA)
BRAVIA Theater Bar 8 has a instructed retail worth of $999.99 USD/ $1,499.99 CA and is obtainable for presale Spring 2024 at Amazon and different retailers. For a full checklist of specs and data, please go to: https://www.electronics.sony.com/Bar8 (US) and https://www.sony.ca/en/home-theatre-sound-bars (CA)
BRAVIA Theater U has a instructed retail worth of $299.99 USD/ $399.99 CA and is obtainable for presale Spring 2024 at Amazon and different retailers. For a full checklist of specs and data, please go to: www.electronics.sony.com/U (US) and https://www.sony.ca/en/home-theatre-sound-bars (CA)
Environmental initiatives:
Sony has set forth an environmental plan referred to as Highway to Zero, which goals to realize zero environmental influence by its enterprise actions and product life cycles by 2050. To contribute to this imaginative and prescient, Sony will pursue improvements for its BRAVIA merchandise that present the very best viewing expertise with excessive image and sound high quality and a premium design all of the whereas contributing to decreasing its environmental influence.
Decreasing virgin plastic utilization:
The selection of fabric impacts sound high quality particularly. Sony has spent years creating a novel recycled plastic that’s each environmentally acutely aware and conducive to creating high-quality audio merchandise. BRAVIA Theater dwelling audio merchandise use distinctive recycled plastic21, enabling Sony to breed excellent acoustic efficiency whereas decreasing the usage of virgin plastics. The material used within the BRAVIA Theater dwelling audio merchandise is recycled from PET22 bottles. The fabric was fastidiously chosen for optimum sound high quality, design, texture, and shade.
Dedication to accessibility
Sony goals to contribute to an inclusive society by its enterprise, rising accessibility to allow these with numerous wants to make use of its merchandise. BRAVIA and BRAVIA Theater develops merchandise with accessibility in thoughts so that every one clients can benefit from the film expertise.
To assist visually impaired arrange BRAVIA Theater dwelling audio products23, a raised sq. body on the bundle signifies a QR code24 for the BRAVIA Join app25, which presents display reader help. Tactile dots on the again panel of BRAVIA Theater Bar 9 and eight point out the eARC HDMI terminal for connecting to a TV.
About Sony Electronics Inc.
Sony Electronics is a subsidiary of Sony Company of America and an affiliate of Sony Group Company, one of the complete leisure firms on the planet, with a portfolio that encompasses electronics, music, movement photos, cellular, gaming, robotics and monetary companies. Headquartered in San Diego, California, Sony Electronics is a frontrunner in electronics for the buyer {and professional} markets. Operations embody analysis and improvement, engineering, gross sales, advertising, distribution and customer support. Sony Electronics creates merchandise that innovate and encourage generations, such because the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio merchandise. Sony can also be a number one producer of end-to-end options from 4K skilled broadcast and A/V tools to {industry} main 4K and 8K Extremely HD TVs. Go to http://www.sony.com/information for extra data.
About Sony Company
Sony Company is a completely owned subsidiary of Sony Group Company and is liable for the Leisure, Expertise & Providers (ET&S) enterprise within the Sony Group. With the imaginative and prescient to “proceed to ship Kando and Anshin* to folks and society internationally by the pursuit of know-how and new challenges,” Sony Company helps the Sony Group with know-how to create the leisure of the long run along with creators. For extra data, go to: www.sony.internet.
*Each Japanese phrases, Kando means emotion and Anshin has varied meanings equivalent to peace of thoughts, reassurance, reliability, and belief.
