It has been an extended, exhausting, windy street however WhatsApp has lastly reached 100 million month-to-month energetic customers within the US. That market is notoriously enamored with Apple’s iMessage so that is fairly the feat for WhatsApp – not like ever different place on this planet the place WhatsApp is as dominant as iMessage is within the US, or extra.
This data is official and comes straight from Meta CEO Mark Zuckerberg. The fastest-growing markets for WhatsApp within the US are Los Angeles, New York, Miami, and Seattle. The corporate can also be saying it is skilled “vital development” within the South, with Texas having greater than 10 million customers.
That is the primary time WhatsApp has revealed information like this, which makes us marvel why. We assume that is meant to reassure folks within the US who’re nonetheless reluctant to put in WhatsApp that it is okay, see, lots of people are on right here already. Will this assist break People’ iMessage dependancy? Most likely not. However WhatsApp is unquestionably going to attempt, and preserve making an attempt.
It is also most likely not a coincidence that this “transparency” marketing campaign comes a few months earlier than iOS 18 will get launched to the general public, since that model of Apple’s cell OS will help RCS, thus enabling top quality picture and video sharing with Android telephones immediately via the Messages app. That may affect WhatsApp’s additional development within the US.