Native sharing app Olio is launching a brand new ‘Offers’ part in partnership with reduced-to-clear SaaS platform Gander.
The brand new part on Olio offers meals companies a strategy to drive discounted meals gross sales in-store, by exhibiting Olio’s 4 million UK customers cut-price groceries at collaborating outlets of their native space.
Customers of Olio’s app can browse yellow-sticker offers at Gander’s rising listing of associate retail teams, which already embrace Pricewatch Group and Sewell on the Go, displaying branded merchandise from Nisa and Co-op. App customers can add their favorite offers to a watchlist on Olio to control availability, after which head into the shop to buy them as regular.
Olio and Gander anticipate their collaboration to be a precious addition to the app, serving to customers store smarter and get monetary savings on their grocery invoice.
Tessa Clarke, CEO and co-founder of Olio, stated: “We’re thrilled to be working with Gander to supply our group yet another strategy to battle meals waste – and get monetary savings whereas they’re at it. We’re wanting ahead to serving to retailers cease much more meals from ending up within the bin.”
Damien Corcoran, COO of Gander, added: “This partnership captures our shared imaginative and prescient of remodeling the meals ecosystem. By giving folks entry to those offers, we’re not simply serving to them get monetary savings – we’re empowering them to make a big environmental impression. Along with Olio, we’re turning the tide on meals waste and proving that sustainability and enterprise progress are pure companions. This initiative opens retailers to a dedicated viewers of acutely aware buyers, fostering stronger group ties and a extra sustainable future.”
Gander powers the “Offers” part on Olio via its optimised reduced-to-clear feed.
Retail companions of Olio can now additionally use the brand new “Offers” part to promote extra of their cut-price groceries. Something that doesn’t promote in time is then collected by Olio’s volunteers and redistributed regionally through Olio’s Meals Waste Heroes Programme, giving companies a one-stop store to battle meals waste.
The Olio app may be downloaded from The App Retailer or Google Play.