Gamelancer Media Corp. (CSE:GMNG, OTCQB:GAMGF) has introduced its partnership with OviO, a gaming app based mostly in Tel Aviv.
The digital media, leisure, and manufacturing firm stated the partnership will contain a short-form video marketing campaign collection produced by Gamelancer Studios, that includes Gamelancer content material creators interacting with the OviO app, with the content material being distributed on the Gamelancer community to drive app downloads which might be anticipated to cut back OviO’s buyer acquisition price on TikTok.
“Our major aim with OviO is to drive app downloads and create a predictable customer-acquisition-cost mannequin for our consumer,” Gamelancer Media CEO Jon Dwyer stated in an announcement.
“Gamelancer’s artistic + distribution capabilities permit us to supply purchasers with a content-distribution-strategy that’s knowledgeable by the information our community generates,” he added.
Dwyer additionally famous that the approaching quarters will see ‘media spend’ divert more and more away from tv advertisements, and towards owned and operated digital channel networks, the place operators have a robust relationship with their evolving and maturing neighborhood of viewers.
The corporate added that the marketing campaign goals to draw new customers and deepen the engagement of current customers, fostering a way of belonging and neighborhood inside the OviO app.
Gamelancer Media has a robust monitor file of delivering fascinating digital media content material to its viewers and has turn out to be a trusted title amongst Gen Z and Millennial audiences with its huge community of gifted content material creators, based on the corporate.
Gamelancer is a media and leisure firm producing short-form video content material for manufacturers, broadcast on its owned and operated TikTok, Snapchat, and Instagram channels.
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