Silicon Valley is having a midlife id disaster. Huge tech firms are altering names, altering logos and desperately clawing at the concept they’re a part of one thing new and recent, even when meaning altering the corporate’s principal product focus.
Mark Zuckerberg throws all the things at Fb into the metaverse, after which loses $21 billion. Elon Musk trashes Twitter and renames it “X.com”, with goals of constructing it a future hub of all issues finance. Google goes all-in on synthetic intelligence, bringing again its founder to show the search big into an AI big, all as a result of it was jealous of… Microsoft working with the startup OpenAI?
However Apple does not normally get caught up within the drama. Its method is extra considerate and strategic. Its focus is on {hardware} and privateness. It does not must make big leaps and dangers to look related. Or does it?
On this week’s episode of One Extra Factor, which you’ll be able to watch embedded above, I focus on a few of at this time’s new pressures that will result in Apple appearing unpredictably and dropping concentrate on what actually issues to its customers.
Quickly Apple will likely be letting go of a few of its normal management because the Imaginative and prescient Professional headset is distributed into the wild with developer kits. The strain is on to encourage builders. Will Apple have the endurance wanted to let this new tech discover its footing?
In the meantime, stories say Apple developed its personal model of generative AI nicknamed “Apple GPT.” However is an AI chatbot core to Apple’s future, or is it simply chasing the fad?
Within the quickly pivoting and panicky world of Huge Tech, we’d like Apple to only be the conventional one. Please.
