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Canalys: Good audio market up 10% in Q2, inexpensive TWS fashions are principal drivers

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August 19, 2024
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Canalys: Good audio market up 10% in Q2, inexpensive TWS fashions are principal drivers
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The worldwide good audio market had a document quarter when it comes to whole shipments with a ten.6% year-on-year development as per the most recent Canalys report. A complete of 106 million items had been shipped in the course of the April-June interval – the best for a Q2 interval to date.

Good audio contains wi-fi headphones and earphones with a bodily wire connecting the 2 earpieces and true wi-fi earbuds that don’t have connecting wires between the 2 audio system and both sides can perform independently.

Canalys: Smart audio market up 10% in Q2, affordable TWS models are main drivers

Open-ear wi-fi and TWS earphones had been the important thing contributors to the good audio phase’s rise in Q2. TWS buds within the sub-$50 worth phase accounted for greater than 50% of your complete market in the course of the quarter.

Apple (together with Beats) was the main vendor in the course of the interval with 18 million items shipped and a 17.1% market share. Samsung (together with Harman subsidiaries) got here in second with 8.1 million shipments and a 7.6% market share. Indian model Boat Audio rounded out the highest three with 6.7 million shipments and an estimated 6.3% of the worldwide market.


Worldwide smart personal audio shipments Q2, 2024 (Canalys)

Worldwide good private audio shipments Q2, 2024 (Canalys)

Xiaomi was the fourth main model on the planet with 5.2 million shipments and a market share simply shy of 5%. It was additionally the one model within the prime 5 with a constructive annual development of 40%. Sony was the fifth model by shipments with 4 million items and a 3.7% market share.

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