Through the first quarter of 2025, Apple’s iPhone 16 was the most effective promoting smartphone on the earth, in keeping with estimates offered by Counterpoint Analysis. After the iPhone 16, the iPhone 16 Professional Max, iPhone 16 Professional, and the iPhone 15 had been the opposite prime 4 smartphones. Samsung’s Galaxy A16 5G took the fifth spot within the rankings.
Final yr, it was Apple’s Professional iPhone that was the most effective vendor. In Q1 2024, the iPhone 15 Professional Max was the highest promoting smartphone, narrowly beating out the iPhone 15.
Apple has narrowed the hole between its customary smartphones and its Professional lineup when it comes to efficiency and have set. The iPhone 16 has an A18 chip that is nearly as quick because the A18 Professional within the iPhone 16 Professional Max, and it additionally has the identical Motion button and Digicam Management button.
Of the highest 10 greatest promoting smartphones in Q1 2025, Apple secured 5 of them. The highest 4, after which the tenth spot with the iPhone 16 Plus. Samsung’s flagship smartphone, the Galaxy S25 Extremely, took the seventh spot, whereas the opposite smartphones on the listing are decrease price choices.
The $600+ iPhone 16e was solely on sale for a part of the quarter, however it did take the sixth spot in Counterpoint’s prime 10 listing for March 2025, which was the primary full month that it was accessible for buy. The iPhone 16e is predicted to promote higher in its first yr than the iPhone SE did throughout its first yr due to its higher-end function set.
Counterpoint’s report focuses on rankings quite than unit gross sales, and whereas it doesn’t break down gross sales by nation, it does say that the iPhone 16 offered significantly effectively in Japan and the Center East and Africa (MEA) market. In China, the iPhone 16 Professional and Professional Max suffered due to authorities subsidies favoring lower-cost gadgets and competitors from Chinese language firms like Huawei.
